LumiData Hires Three New Directors of National Accounts
Minneapolis, MN — February 1, 2012 — LumiData, a demand intelligence specialist providing virtual remote and on-site demand analytics for consumer goods (CG) companies, has expanded its sales, new product development and CPG strategist staff by hiring three new Directors of National Accounts — Gib Mitchell, Greg Sears and Karla Hayley.
Mitchell will be based at LumiData’s Bentonville, Arkansas location. He has thirteen years’ retail experience in category management, CPRF replenishment, buyer presentations, private label initiatives, supply chain management and Retail Link® analysis specific to Wal-Mart and Sam’s Club, as well as other key retailers including 7-Eleven and Eckerd Drug Stores.
Mitchell has served as Vice President of Sales at International Legwear Group, as Wal-Mart National Account Manager for Belkin International, as Sales and Replenishment Manager at WGM Inc., and as Sales Analyst / National Account Manager with Wal-Mart and Sam’s Club for Haddad Apparel. Mitchell earned a Masters of Business Administration from Americus University.
Both Sears and Hayley will base their operations out of Minneapolis, Minnesota. Sears has over 30 years experience in sales, marketing and management. Prior to joining LumiData he was a District Sales Manager at Actuate, Sales Manager at Brady & Company and Account Manager at Diversified I.T. Solutions. Sears holds a BBA in Business Management from Eastern Michigan University.
Karla Hayley has over 17 years in technical sales, marketing, process improvement and management experience for the supply chain and logistics industry. Previously, Hayley served as Senior Sales Executive for Loftware, Inc., Management Consultant for Comet Logistics, LLC, and in Business Development for Data Trak Solutions NA, Inc. She was also an Adjunct Professor in the Supply Chain Management Program at the Carlson School of Management. Hayley earned a B.A. in Business Administration from Concordia College. She is a current member of the Manufacturers Alliance and Council of Supply Chain Management Professionals.
Notes Ransom Stafford, President and CEO, LumiData, “We help clients stay ahead of changing CG strategies across all channels and retailers. Gib, Greg and Karla all have significant experience in the CG industry with a variety of retailers and channels, providing them with an insider perspective that will help our CG suppliers best meet the needs of consumers and retailers. The recession and mobile technologies have significantly impacted how consumers shop and what they are looking for. Gib, Greg and Karla have keen insights into these trends and that will be a clear asset to our CG clients.”
LumiData has headquarters in Minneapolis, Minnesota and Bentonville, Arkansas.
About LumiData.
LumiData is a demand intelligence specialist providing retail demand information that assists Fortune 1000 consumer goods companies to evolve their business strategies. LumiData’s combination of software dashboard applications and client services creates easy-to-visualize demand planning solutions utilized to drive sales and marketing strategies that increase revenue, increase margins, enhance brand visibility and strengthen market positions. LumiData’s SOLYS is a comprehensive, adaptive software solution that delivers seamless and actionable point-of-sale information across downstream and upstream business functions — bridging the gap between data and decisions. LumiData is based in Minneapolis, Minnesota and has an office in Bentonville, Arkansas.
