LumiData Helps Maples Industries Utilize Data

—Media Contact:Michelle Rothmeyer
Senior Public Relations Specialist
TMA+Peritus  715.849.4200
mrothmeyer@tmaperitus.com 

Minneapolis, MN — December 21, 2009


Maples Industries, the country's leading bath and accent rug manufacturer, has selected LumiData's SOLYS demand intelligence software in an effort to better assess consumer demand at the point-of-purchase.

Ransom Stafford, President and CEO, LumiData, notes, "Maples has been around since 1938 —a key to their resiliency has been the ability to reassess consumer demand and bring products to market that meet those needs." Continues Stafford, "As an example, in the last two years, Maples has worked very hard on its sustainability initiatives and has offered new collections to meet consumer demand for sustainable products. Now, Maples has identified an opportunity —with SOLYS — to get ahead of consumer trends by better utilizing and understanding consumer demand data. With SOLYS, they can see specifically which product patterns, colors and styles are favored and adjust their production and inventory as needed."

Maples is utilizing SOLYS for its key retail teams.



About LumiData.

LumiData is a demand intelligence specialist providing retail demand information that assists Fortune 1000 consumer goods companies to evolve their business strategies. LumiData's combination of software applications and client services creates demand planning solutions utilized to drive sales and marketing strategies that increase revenue, increase margins, enhance brand visibility and strengthen market positions. LumiData's SOLYS is a comprehensive, adaptive software solution that delivers seamless and actionable point-of-sale information across downstream and upstream business functions — bridging the gap between data and decisions.